The official student newspaper of University of Wisconsin-Eau Claire since 1923.

The Spectator

Menu
An organized mess

An organized mess

Story by McKenna Dirks, Editor-In-Chief
March 2, 2022
The infamous red bathing suit picture was traveling all over social media last Wednesday as over 100,000 people reposted it in hopes to win a free swimsuit.

Marketing strategy gone wrong

Story by Stephanie Smith, Staff Writer
May 10, 2017
Coke often promotes unity or peace in their ads, but ultimately they want their unsuspecting consumers to purchase Coca-Cola and associate it with such universal concepts.

Love, unity and confidence — for profit

Story by Faith Hultman, Op/Ed Editor
April 18, 2017
Ben Fisher, the student behind the UW-Eau Claire Snapchat, spends his days creating interesting and engaging snaps to help other students get involved and find their passions.

Familiar Faces: The student behind the UW-Eau Claire Snapchat account

Story by Faith Hultman, Op/Ed Editor
March 13, 2017

Lester receives first Tomkovick award

Story by Cori Picard, Staff Writer
September 12, 2013

Hart to Hart: Don’t get mad at ads

Story by Tyler Hart, Op/Ed Editor
November 15, 2012

20 years of Super Bowl advertising research by UW-Eau Claire professors, students continues to impact advertising community

Story by Nick Gourdoux
February 11, 2010
Load More Stories
Activate Search
Home
marketing